Work : SEO
Serious SEO work from an experienced web developer should cost $2,000 to $5,000 up front with a recurring fee of $200 - $1000/mo. depending on the size of the effort. This may sound like a lot for a small business; however, when you monitor results and tie the effort to direct sales it is easily justified.
Step 1. Examine the opportunity through industry and competitive analysis
Who is doing well in your market? Analysis of leading sites. How SEO savvy are they? What are the relevent keyword phrases? Quantify the number of people who are searching on specific keywords.
Step 2. Analysis of your existing site
What are you currently doing? We consider both the appearance, content, usability, and code behind it all. We analyze six key elements to search engine friendliness: meta tags, keyword usage, link building, search engine submission, and web structure. The analysis ultimately leads to a list of proposed changes to enhance your site.
Step 3. Implement SEO upgrades to your site
This step greatly depends on the state of your existing web site. It could mean just tweaking meta tags or it could mean a complete overhaul of your site.
Step 4. Monitor and Report
Lastly, it is crucial to routinely monitor and report results on the efforts. The web is very dynamic and unless you stay on top of it, your success can slip away to competitors.